Retailers are gearing up for the holiday season, hiring seasonal workers to prepare for the expected (and hoped for) shoppers.

JCPenney is hiring as many as 700 seasonal associates throughout Tennessee for a variety of store positions at their National Hiring Day on Oct. 15. The Company will hire as many as 150 in Memphis, 100 in Nashville and 130 in Knoxville.

As many as 45 of those seasonal associates will be hired in the Chattanooga area.

JCPenney's National Hiring Day is set for Tuesday, October 15, from 2:00 to 8:00pm. There, managers will be holding in-person interviews and making employment offers to qualified candidates on the spot. All skill levels are welcome, and individuals are encouraged to apply online at or in-store at one of the applicant kiosks prior to attending the event.

For the second year, JCPenney is offering incentive packages for 16 randomly drawn winners to attract and retain associates. Available awards include trips to San Antonio, San Francisco, Washington D.C. or a 'choose your Marriott escape' – all of which include paid lodging, airfare and entertainment.

Other prize packages, each worth $2,500, include a home entertainment bundle, Apple laptop bundle and kitchen appliance makeover. All hourly associates and seasonal associates in stores, supply chain and call centers that remain with the Company through December 2019 are eligible to win.