Job title: Digital Sales Specialist (ref #41044544)

WRCB TV is growing! We’re looking for a motivated, out-of-the-box thinker to work with both clients and internal sales teams to implement and manage a myriad of marketing initiatives and programs as our Digital Sales Specialist.

Do you possess a Hunter Mentality? If you are a driven leader, who loves digital marketing and selling is your competitive passion, then this can be an amazing opportunity for you! 

This position is not about managing a book of business; it is about identifying opportunities and closing new sales alongside a team of experienced Account Executives.  Excellent presentation and organizational skills are required. Attention to detail, a thirst for staying up-to-date on digital advertising best practices and having a passion for all things digital are critical aspects of the position.

Successful Digital Sales Specialist must:

  • Have the ability to multi-task while working with multiple departments
  • Be results-driven to achieve sales goals
  • Be comfortable selling both independently as well as training and coaching as part of a team
  • Provide strategic advice and help local businesses get the best return on investment on their digital advertising investment by working closely with them in a consultative role
  • Have a strategic understanding of the digital advertising marketplace, local media digital offerings,  digital products and industry trends
  • Be able to interpret market and industry analytics data
  • Be able to quickly pick up new skills 
  • Be able to take direction, meet deadlines and thrive under pressure

At least one year of experience is required in selling or sales support of digital advertising at a television station, radio station, cable, or pure-play digital company.  2+ years’ experience preferred.

  • High School diploma required
  • College degree preferred
  • IAB Certification a plus
  • Knowledge of the television industry a plus
  • Must have a vehicle and valid driver’s license with clean driving record
  • Google DFP, Google Analytics, and digital platform knowledge on email marketing, target marketing,  mobile advertising, and SEO/SEM is a plus

Excellent benefits and training. Application available here or submit resume and cover letter to mstratton@wrcbtv.com.

WRCB is an Equal Opportunity Employer.