'Memphis Delivers' campaign to attract Amazon headquarters - WRCBtv.com | Chattanooga News, Weather & Sports

'Memphis Delivers' campaign to attract Amazon headquarters

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(Source: WMC Action News 5) (Source: WMC Action News 5)
MEMPHIS, TN (WMC) -

The City of Memphis has made its pitch to attract the new Amazon Headquarters.

Now, there's a grassroots effort to get the company's attention.

Wednesday, the Harahan Bridge was lit in orange as part of a new campaign called "Memphis Delivers."

Choose901 is one of the groups leading the charge.

They say not everything Memphis offers can fit in a standard "Check Box,” so they hope to use social media and guerrilla marketing to show just how special the Bluff City is.

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