Moonshine tourism creates positive impact, challenges for Gatlin - WRCBtv.com | Chattanooga News, Weather & Sports

Moonshine tourism creates positive impact, challenges for Gatlinburg

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Tourists pass by barrels on display at Sugarlands Distilling Co. in Gatlinburg. Photo by Adam Lau/News Sentinel Tourists pass by barrels on display at Sugarlands Distilling Co. in Gatlinburg. Photo by Adam Lau/News Sentinel
GATLINBURG, TN (News Sentinel) -

In a sleepy little town known for handmade candles, wood-carved signs and airbrushed T-shirts, will the next big souvenirs be a Mason jar and an “I got trashed in Gatlinburg” shirt? With four moonshine distilleries now open in the tourist-dependent town, will pedestrian-friendly sidewalks be filled with people staggering from one “free tasting” to the next?

Absolutely not, says Gatlinburg City Manager Cindy Ogle. The moonshine businesses that are having a positive impact on tourism in Gatlinburg won't change the city's image.

“We are a multi-generation family destination,” Ogle said. “Certainly the distilleries offer activities for the adults only, but this town was built as a family destination, and we will always be a family destination.”

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