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Customers and prospects are becoming harder to reach through traditional channels. Autopilot introduces Prospect Ace to solve the sales and marketing automation data problem.
San Francisco, CA (PRWEB) February 18, 2014
Autopilot CEO, Michael Sharkey, today announces the launch of Prospect Ace, a sales prospecting and intelligence tool that enables users to find targeted prospects from social profiles. Prospect Ace allows salespeople to identify and source verified email addresses and demographic information with a simple Google Chrome browser plug-in. Unlike other data solutions, Prospect Aces patent-pending technology guarantees verified email addresses while ultimately increasing conversion rates of prospecting campaigns.
With Autopilots marketing automation platform, Prospect Ace aligns users, including salespeople and marketers, to identify and reach targeted prospects, helping create predictable revenue. For example, a salesperson using Prospect Ace can research and find a prospect on LinkedIn or Twitter, and in just seconds build a strategic contact list with verified emails and demographic information. Existing Autopilot customers can add these verified emails to sales and marketing automation campaigns.
Cold list buying is not effective. Targeted social prospecting increases conversions.
Historically, sales and marketing teams have purchased prospect data from list providers. However, list data is typically out of date and leads to low conversion rates for campaigns, states Michael Sharkey, Autopilots Chief Executive Officer. Incorrect information, coupled with a lack of strategy is a recipe for failure. Hence, Prospect Ace provides sales professionals the tools to build a curated and highly targeted prospect list using social intelligence which ultimately results in a higher conversion rate with an overall lower-cost-per-lead.
David Raab from Raab Associates agrees that customers and prospects are becoming harder to reach through traditional channels. Teams require more effective ways to find and deploy individual data. Central databases that accept feeds from multiple sources, isolate the most important information, and make that available for all types of interactions are essential to future success says Raab.
Aaron Ross, author of best selling book Predictable Revenue says more targeted prospecting can fuel a predictable revenue model. An important part of prospecting is about the quality of the data. Prospect Ace is the first data solution to allow sales development to easily target prospect and find verified email addresses from social profiles.
Pre-Launch Prospect Ace customers include Bosch, Model N and Voxer
Launch customer and Model N VP of Corporate Marketing, Ken Pulverman, says Prospect Ace lowers his targeted data acquisition costs while increasing quality. Says Pulverman, Our salespeople and marketing teams can now target prospects with verified emails. Data vendors today provide information that is mostly out of date as soon as it is acquired, which of course is incredibly frustrating. Prospect Ace provides guaranteed and current information that is highly targetable.
Prospect Ace has allowed my team to generate predictable revenue from both sales prospecting and marketing which is critical to our growth and success, says Peter Stern, Autopilots Chief Revenue Office. Stern adds, Today, thanks to new technologies, sales and marketing objectives are converging. As a result, their specific organizations are both responsible and accountable for driving qualified pipeline as well as top line revenue. By deploying Prospect Ace, Autopilot and a CRM system like Salesforce, sales and marketing teams are becoming integrated and goals are aligned.
Pricing and availability
Prospect Ace is available from the Google Chrome Store or from http://www.autopilothq.com/prospectace today. Everyone who signs up gets 25 free prospects with verified email addresses. Monthly prospect packages can be purchased starting at $199/month for 250 prospects all with verified email addresses.
About Prospect Ace
Prospect Ace, a sales prospecting and intelligence tool that enables salespeople to find targeted prospects from social profiles. Prospect Ace allows salespeople to identify and source verified email addresses and demographic information with a simple Google Chrome browser plug-in. Unlike other data solutions, Prospect Ace guarantees verified email addresses which increases conversion rates of prospecting campaigns.
About Autopilot (formerly Bislr)
Founded in late 2011, Autopilot received $4.5 million in Series A financing from Southern Cross Venture Partners, Terry & Katrina Garnett and Tim Draper. Autopilot makes an intelligent end-to-end marketing automation, content management and real-time analytics solution. Ideal for marketers in mid-market and enterprise settings, customers rely on Autopilot to create and optimize lead nurturing campaigns, landing pages and campaign/microsites for the social and mobile era. With Autopilot, digital marketers can create, deploy and measure the impact of their campaign in just days instead of months all without any IT support. And its easy drag and drop framework means all assets are available immediately and can support real-time testing and analytics. Customers include Bosch, Cambium Networks, Nokia, Voxer and SOL Republic.
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For Media Contact or Interviews: pr(at)autopilothq(dot)com
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