NC company answers, 'How smart is my dog?' - WRCBtv.com | Chattanooga News, Weather & Sports

NC company answers, 'How smart is my dog?'

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DURHAM, NC (WCNC) -- A small North Carolina company is getting global attention for unlocking the formula to how dogs think.

Dognition was founded a few months ago, employs about 25 people, and fills hip office space in converted tobacco factory.  It's been featured in Wired Magazine, Huffington Post, and it was the focus of the most-emailed New York Times article a few weeks ago.

One of the founders is Brian Hare, professor at Duke University and author of the new book "The Genius of Dogs."  

Hare spent years doing clinical studies inside Duke laboratories exploring dog behavior.  He wanted to allow pet owners to do the same thing in their living rooms.

Read more from our NBC affiliate WCNC.

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