Long-awaited Publix coming to North Shore - WRCBtv.com | Chattanooga News, Weather & Sports

Long-awaited Publix coming to North Shore

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CHATTANOOGA, TN (WRCB ) -- After years of planning and development, a popular spot in Chattanooga will now have a new grocery store. A Publix is coming to North Shore. The developer and city officials held a groundbreaking Friday.

The developer says bringing a new grocery store to North Shore has been about two years in the making. After a lot of planning, and some resistance, the development is becoming a reality.

After countless meetings with the public and the North Shore design review committee, officials broke ground on what will eventually be a Publix in North Shore.

"We look forward to becoming a part of this community," says Brenda Reid.

Reid is a representative with Publix. She says bringing their brand to North Shore makes sense.

"We've had customers asking about a location closer in since we got here," says Reid.

The two block site lies between Bush Street and Kent street, facing North Market. The nearly 5 acre piece of land will house a 45,000 square foot building.

"We've taken this project very seriously, and have done an extensive study on it in that we've tried to design a building that would blend into the community," says George Chase with Alliance Realty Services.

Developer Alliance Realty Services says it hired Chattanooga-based TWH Architects to make sure the large building reflected the character of North Shore, which has been a concern for some residents and business owners.

"It'll have an aesthetic look that's designed to blend in with the community. It'll have more of a warehouse look to the building. It will have windows on two sides," says Reid.

"The Publix coming in can be a great addition to the whole community. But it all depends on the intent," says Shervin Dadkhahi-Poor.

Dadkhahi-Poor's girlfriend just opened 'Home Grown Silver and Stone' on Frazier Avenue. While he says the increased traffic will probably be good for business, he hopes the North Shore does not become too commercialized.

"I just hope the intent stays good and we keep Chattanooga original."

"We used to live on Forest and we always wanted a grocery store here," says Lyndsay Slaten.

People like Slaten welcome the store, saying there is a need for more affordable food shopping options.

"It'll be nice to have one on this side of town to be able to have their selection," she says.

The store is expected to employ between 100 to 125 people. The building will also have an additional 4,200 square feet of retail space.

Construction will start in May, with the store expected to open in Spring of 2014.

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